When it comes to the fast-moving world of modern technology, one of the most talked-about subjects of recent years has been the Internet of Things and its impact on the retail industry. Nonetheless, since IoT has yet to become truly mainstream, many consumers and businesses alike are left baffled when they hear the rather unintuitive turn. Others might dismiss it as a passing fad, an expensive gimmick that will never really take on but, once you've familiarized yourself with the reality and, particularly, the potential it presents in the world of retail innovation, you'll likely have a different opinion.